Our Business

Combining our award-winning experiences, with leading content management software and an extensive range of hardware solutions, a partnership with Immotion will help you attract and retain your customers.


Working as your partner, we offer a virtual reality solution that is dynamic to your environment and designed to increase your following key business metrics:
• Spend per head
• Increase in net promotor score
• Increase the impact of your marketing
All without taking up too much of your valuable footprint or with cumbersome and costly operation overheads.

We have experience in working with the world’s leading tourist attractions and visitor destinations and our team offer a personal, project management service.
We currently work with Al Hokair, Merlin, Odysea and other major attractions worldwide.

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As our customer-facing solution, ImmotionVR provides consistent, high quality immersive experiences for guests in every location. With sites located across the country in high-footfall, centre-aisle positions, the ImmotionVR brand stands out as a unique, low-cost activity for all ages. Recognised for its unique design and set-up – with 6 to 8 seats per site – simple operation and ever-changing experiences keep guests returning to immerse themselves in exciting virtual realities.

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Turnkey and Commercial Solutions

Delivering turnkey and commercial solutions to a range of high-profile clients around the world, we’re able to offer completely bespoke VR experiences and full-scale immersive attractions. We regularly conduct industry-leading research and development, to pave the way for future virtual reality solutions, working with businesses around the world. From individual ‘walk-around’ VR experiences to comprehensive virtual reality centres, we can develop any solution you require.

Easy Content Management

The Immotion Software Platform is a proprietary set of tools designed to assist our customers. Our reliable and intuitive content & hardware management platform gives you complete control of experiences & analytics from anywhere in the world.

Intuitive web based interface enables one click installation of games across the entire network of machines. The system allows the purchase of credits as well as licensing of games and experiences. Thanks to the advanced analytics tools Immotion customers can make data driven decisions and act on current consumer trends. The system also offers an advanced set of ‘marketing tools’ allowing operators to change the display on the terminals, whether this be pricing information, or marketing videos. For Content creators, the “Content Creation” functionality provides each developer with the Immotion Software Development Kit (SDK), compatible with Unity and Unreal game engine. When developers are producing experiences for the Immotion VR Cinema Pods the SDK allows them to sync the visual element with that of the motion platform in a precise manner.

05th August 2019

Immotion Sign Partnership With Shedd Aquarium

Immotion Group is pleased to announce an exclusive aquarium partnership with Shedd Aquarium in Chicago,

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31st July 2019

Immotion Signs Deal to Roll-out ‘Jurassic World VR Expedition’ in Select Countries

Following signing a deal with The Virtual Reality Company, Immotion Group, the UK-based immersive virtual reality

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31st July 2019

Immotion accelerates roll-out with Al Hokair Group.

Immotion Group is pleased to announce it has today signed a deal with Al Hokair

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